Tuesday 27 July 2010

Howdie....!

Hello, hello cyberspace viewers, movers and shakers.

Just a little update about our latest news, work and days out. At the moment we are both resident in London, Bromley by Bow to be precise in a tranquil little Island currently called 'Mel's Home'.

Thanks to all the guys at RAPP for a great day in the offices last Wednesday, 23rd, for Gradfest...and that it was. Some interesting and exciting feedback that we have taken on board and use to continue work on our book. Hopefully new work should be visualised and posted at the weekend...once we have control of a scanner!

Ryanair and Mars Bubbles have taken leaps forward and Philadelphia is getting for and more interesting to work on.
BIG sort out of the book with some scrapping and clearing, a success reflected by feedback so far.
Meetings this week about possible placements (at last!), more emailing and a special treat at some point (it's one of our birthdays at the weekend; I'll hold you in suspense at which one),

Until next time peeps

Au revoir

Thursday 8 July 2010

Back to the grind!!

Just a very quick update, back to the daily grind of looking for companies that may be interested in what we do. If there are any out there, please do get intouch as we are looking for new and exciting projects daily: thompsonfollowscreative@yahoo.co.uk

Thursday 1 July 2010

Philadelphia


This is some fun that we are working on. Not sure where it is leading yet but that's half the fun. We looked at the brand 'Philadelphia' and really questioned what it is? The answer....we weren't sure. It's not really cheese but it's classed as one so it's not a set cream either. We have played on this thougth and created a profile for the product. Whatch this space...

Name: Philadelphia

Personality: Confused and insecure. “Phily” has developed an insecurity complex due to a confused perception of its identity and unknown family history.

Quotes: Often heard saying; “I don’t know who I am, am I a cheese or a cream?”, “I may have a hard plastic exterior but I’m soft inside. I just want to be enjoyed!”

Background: Little known of previous life or how Philadelphia came about. Rumours persist that his father, a well known traditional cheese method had an adulterous fling with a cream maid. Philadelphia was the resultant product and packaged off to be its own creation. If trusted, can often be very useful in savoury and sweet dishes, as well as on its own. Once accepted it becomes a fridge essential.

Previous Relationship: Has had disastrous relationships in the past with middle aged woman in the public eye, with a string of offensive TV commercials to their name when overshadowed by Philadelphia’s leering woman ogling another man.

Likes: Crackers, breadsticks, jacket potatoes and long walks in the sand.

Dislikes: Extremes of temperature, being ignored once opened, goes green with jealousy (otherwise known as mould) after three weeks.

Cadbury Live Brief from Brave

Whilst we were at New Blood, Brave set a live brief for Cadburys in the build up to London 2012 Olympics. Under the banner of Spots vs Stripes they wanted to create a game.

We felt it was neccessary to use the chocolate in the game in order to rise sales and so came up with the concpet of Tongue Wars.

Concept: TONGUE WARS
Tagline: IT'S ABOUT BEING THE BEST. DAIRY MILK
Idea: Encourage everyone, anywhere to have their own tongue war.

Holding a cube of Dairy Milk on your tongue for as long as possible without
eating. Think eating doughnuts without licking your lips.
Youtube channel featuring amateur virals of 'battles'
TV campaign featuring athletes - we like the idea of even when professionals
are relaxing they're still competitve and want to win.
Website which you can upload your own videos and times which face a public
vote. The winners get the chance to go against athletes and become part of
future campaigns.

Mars Bubbles



This is a work in progress for RGA during a DandAD workshop at new blood. It was to launch a Mars Bubbles bar to rival Aero and Galaxy Bubbles. We wanted to portray the idea that Mars is always the best chocolate bar and it's knows it. Giving the chocolate its own identity. We think the concept is very simple but the feedback we got was that we have created a back up idea and neeed to think of the initial launch. That we will...

UPDATE!

Right...bare with me guys. Mel has sailed the channel and right at this very moment is, en France, for her holidays. Admitterly well deserved, and I'm off next week, pour ma vacance. J'espere le soleil est chaud. (My pigeon french)So essentially Me, James, has been left in charge and I am taking up the baton on blogging hence forth!
It's going to bit a bit of a ramberling binge but hey, that's life isn't it?

Any how, before I upload some of our work in progress just a quick word about DandAD New Blood. If you are looking to go; then it was last weekend (bad form) and if you did go; then well done. I hope you had a good time and I hope I saw you. We had a wonderful time mingling and...well sunbatheing to be frank. (The excuse is that it's preparation for the skin before our respective holidays)

Hopefully I've been in touch with vast swathes of creatives (you people reading) and now in the offing is a placement. Much appreciation if so. If not, have a gander, call us in for a chat and get to know how great we are. WE REALLY ARE!

p.s. We still regulary bake. Who doesn't want us in their office?!!?!?!?